Digital professional networking startup announces new brand and functionality; opens Series A fundraising round under new name

SAN DIEGO ? August 27, 2014 ? San Diego startup, GROWconnections, announces the completion of its rebranding and launches a Private Preview of its online platform for professional networking under the new name: Connequity.

The company also opened a Series A round of funding as of August 25 following a successful beta test in San Diego and the closing of a $550,000 Angel round in June.

Using a proprietary intelligent matching algorithm called The Intelligent Lead Generator?, Connequity delivers relevant business referrals that match a user?s criteria for ideal clients. This saves professionals the time and frustration typical of both online and offline networking methods.

Interested users can sign-up at for a private preview and a free trial of the new site in advance of the platform?s full nationwide launch this fall.

?Connequity is more than just a new name. We are introducing new functionality and a more robust learning engine to support our members? referral and lead generation needs. Connequity takes digital networking for business professionals to a new level: actively matching you to the people you need to know to grow your business,? said Scott Weinbrandt, Connequity CEO. ?We looked for a name that communicated what our platform truly delivers to our members, equity in the connections you need to grow your business ? that?s Connequity.?

About Connequity

Connequity (formerly GROWconnections) has reimagined professional networking with an online platform that creates an ecosystem of new business opportunities to grow your business. Using a proprietary intelligent matching technology called The Intelligent Lead Generator?, Connequity delivers trusted and relevant business referrals that match your criteria for ideal clients. This saves busy professionals in dozens of industries including real estate, financial planning, insurance, professional consulting, law, marketing and many others the time, resources and frustration typical of traditional networking methods.


Media Contact:

Samantha Peterson
Clearpoint Agency

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